--- title: "Aston Martin Celebrates 110 Years With New Models Just Around the Corner" date: "2023-01-12" modified: "2023-01-12" authors: - name: "Lewin Day" job_title: "Contributor" link: "https://www.thedrive.com/authors/lewin-day.md" url: "https://www.thedrive.com/news/aston-martin-celebrates-110-years-with-new-models-just-around-the-corner" categories: - "Aston Martin News" - "News" - "News by Brand" --- # Aston Martin Celebrates 110 Years With New Models Just Around the Corner ![]() The storied brand that is [Aston Martin]() will celebrate its 110th anniversary in 2023 with a year-long celebration. The brand was originally founded on Sunday, January 15, 1913, by Lionel Martin and Robert Bamford. The first car to be known as an "Aston Martin" was completed two years later, though production was quickly curtailed by the outbreak of the First World War. The company started building cars in earnest once hostilities ended, and the company began to establish itself as a British manufacturer of fine automobiles. The brand has faced numerous financial struggles over the years, and multiple changes in ownership. Despite these challenges, the Aston Martin brand has lived on, prevailing as a capable purveyor of luxury and performance. ![]() **Aston Martin** Today, Aston Martin is known as one of the world's premier small-scale luxury automakers, with big goals for the future. To celebrate the past 110 years, the brand has chosen to highlight its storied history with a photo shoot combining one of its earliest race cars with its latest halo car. The shoot features the Aston Martin Razor Blade, which claimed class records for the marque at the Brooklands race track all the way back in 1923. It's pictured parked up next to the [Valkyrie hypercar](), a stunning high-tech demonstration of what the brand is capable of today. The celebration is intended to ring out through 2023 as Aston Martin launches the first of its new generation of sports cars. The new models are intended to continue [the brand's focus]() on combining high performance with high luxury. The company will also reveal a special, strictly limited-edition model, to be announced later this year. ![]() **Aston Martin** A major celebration of the 110-year milestone will take place at this year's British Grand Prix at [Silverstone](). The brand also intends to highlight this achievement at the Goodwood Festival of Speed, the Pebble Beach Concours d'Elegance, and at various other events in the company's key markets. Overall, 2023 is set to be a big year for Aston Martin. The year also marks 75 years of the company's storied DB model line, 60 years since the release of the iconic DB5, and 20 years since the brand established itself at its Gaydon headquarters. There's plenty for the brand to reminisce about, and based on what is promised, plenty to look forward to for the future. *Got a tip? Let the author know: lewin@thedrive.com* ## Author Lewin Day is a contributing writer tackling everything from breaking news after the offices empty out to sharing feature articles on wrenching, robotics, and the trials and tribulations of being a down-to-earth car enthusiast. He lives in Adelaide, Australia. ### Author social links [LinkedIn]() [Twitter]() ## More - [Aston Martin Plans Big Lineup Overhaul Along With First EV in 2025]() - [New Aston Martin DBS GT Zagato Celebrates 100 Years of the Iconic Italian Coachbuilder]() - [Grazie, Gentlemen: Aston Martin to Build 19 More DB4 GT Zagatos]() - [Aston Martin Is Selling a Manual V12 Analog GT Car in 2023]() - [Aston Martin DB4 Turns 60, Will Be Exhibited at British Concours of Elegance]() - [Here’s Why the Aston Martin Valhalla Might Switch to a Mercedes-AMG Engine]() - [Aston Martin Kicks Off Work on SUV Plant in Wales]() - [This $65,000 Bowmore Whisky Has a Real Aston Martin DB5 Piston as a Bottle]()