Ram Pickups Outsold Chevrolet Silverado in 2019 For First Time in History
It wasn’t by a small margin, either.
Ram's new-and-improved 2019 truck lineup proved enough to scream the past overall sales of Chevrolet's Silverado range, placing it squarely as the second-best-selling family of pickups in the United States. This marks the first time in history that Ram has displaced Chevy from its perennial runner-up spot, trailing behind that of the ever-popular Ford F-Series in first. How was that achieved? A critically acclaimed redesign of Ram's light- and heavy-duty options compared to a lackluster Silverado redo that hasn't resonated with experts or buyers.
In total, Ram sold 633,694 full-size trucks last year—that's a healthy bit more than the Silverado which managed just 575,600 units, a two-percent decrease overall. Fiat-Chrysler's Ram brand, meanwhile, enjoyed an impressive year-on-year increase of 18 percent.
Diving further into the sales figures, Chevrolet's polarizing heavy-duty lineup saw numbers fall by eight percent while the half-ton light-duty models dropped by one percent. Ram doesn't specify exact totals for its light- and heavy-duty trucks, however.
We were tipped off that such an upset might take place after the year's first quarter, in which Ram outsold Chevrolet by 5,713 units. Although the Silverado recouped a bit to narrow its sales percentage deficit, it wasn't enough to overtake the incentive-heavy Ram, especially in late 2019.
When combining the Silverado's volume numbers with its GMC Sierra sibling's (232,323 units), General Motors moved a total of 807,923 full-size pickups. While that's enough to outgun Ram, it's a technicality that isn't considered when measuring single-make achievements. Both are expected to be a far ways off from Ford, which is yet to release its fourth-quarter and full-year sales figures. For reference, Ford had sold 662,574 F-Series trucks year-to-date at the end of Q3 2019.
Got a tip? Send us a note: firstname.lastname@example.org
MORE TO READ
Chevy Silverado Single Cab Trucks Could Return Due to Customer Demand: Report
Right now, pickups like the two-door Trail Boss are only available in the Middle East.
Insane Discounts Mean You Can Grab a Plush 2019 Ram 1500 Limited for $41K Right Now
It’s that time of the year.
GM Working to Boost Chevy Silverado 1500 Diesel Towing, Maintain Best-in-Class MPG: Report
The half-ton Silverado diesel achieves 33 mpg highway, but its towing capacity falls more than 2,000 pounds short of Ford and Ram.
2020 Ram 1500 EcoDiesel Delivers 32 MPG, Can Travel 1,000 Miles on Single Tank
Although it falls one mpg short of the diesel Chevy half-ton, a larger tank means you’ll be passing plenty of gas stations along the way.