The Tesla Model S Just Got $2,000 More Expensive.
The entry-level Model S receives a bump in price to $68,000.
As the Tesla Model 3 draws nigh, changes have been made to lineup pricing just shy of its release. While you can still squeeze your way into a Model 3 for around $35,000, the beginning price for the Model S is approaching double that figure. The $2,000 increase brings the entry-level cost for the Model S to $68,000, which is a considerably intimidating figure. This, along with the manufacturer's decision to end the "free, forever" Supercharging program, mixes things up a bit for consumers.
With that being said, Tesla is no stranger to marginal price increases like we see here -- it's even happened before in the Model S. However, we can't help but wonder just how much higher prices will climb. Whereas Tesla once pitched low-costs as a major selling point, that trend has slowly started to fade with price hikes. These increases are undoubtedly related to development costs for their newest products like the Model 3 as well as the Tesla Solar Roof, an off the wall innovation that seemed to come out of nowhere. Aside from that, Tesla also looks to continue the trend seen in this past quarter as their profits were on the up-and-up.
No matter what, you're still getting one of the best sedans on the market. An exceptionally luxurious piece of equipment, the Model S gives its competitors a run for their money in terms of comfort and usability. Don't forget that this is the vehicle that put Tesla into real contention with manufacturers who have been around since the War. The significance of a modest price bump is up to you as you'll still be getting one of the most important vehicles on sale right now.
We will have to wait and see how far Tesla takes these small inflations. Their strategy of dispersing costs here and there may end up in the benefit of customers, but there's no way to tell as of right now. For the moment being, Tesla will keep on tacking little bits here and there to avoid drastic bumps and keep their consumer base happy. We'll certainly find out more once the Model 3 is released.