Infiniti’s Retro-Future Prototype 10 Concept to Debut at Pebble Beach

Is this single-seat roadster a sign that Infiniti’s electrified future will be far from boring?

byEric Brandt|
Infiniti’s Retro-Future Prototype 10 Concept to Debut at Pebble Beach

While radical concept cars seem to be slowly going out of style in favor of more pragmatic “prototypes,” Infiniti is keeping things pretty crazy with its concept game. The company previously gave us the wild Q Inspiration and Prototype 9, and now it's showing off the first look at its newest edgy concept: Prototype 10.

Prototype 10 has a design that’s nothing short of striking. All we’ve been shown so far are a few renderings, while the actual car is being unveiled at the Pebble Beach Concours d’Elegance on August 23. The model being teased doesn’t appear to have any doors or roof, and just a single seat.

The car’s aesthetic appears more in line with the Q Inspiration concept that debuted at the Detroit Auto Show earlier this year, but that was a sedan and Prototype 10 looks to be a real roadster. Meanwhile, it's raison d'etre is more in line with the race-built Prototype 9.

"The Infiniti Prototype 10 echoes the layout and design of some of the most evocative car designs of all time, where power was celebrated through high-powered single-seat competition cars,” Infiniti executive design director Karim Habib said in a press release. “Our new concept speaks of an electrified future, something which is reflected in its form and details. It is appropriate that we found inspiration in an optimistic bygone era in which cars were characterized by the simple love of driving.”

As for the powertrain, we don’t know anything other than that it’s electrified. Infiniti throws around the word "electrified" a lot which implies that it's probably a plug-in hybrid rather than an EV. The press release repeats Infiniti’s plan to electrify all of its new production cars starting in 2021, and Infiniti is using this concept to try and assure us that the future won't be boring.