Drive Wire: Alfa Romeo Is Adding Self-Driving Tech To The Giulia

Although the Alfa Romeo Giulia has still yet to hit production, the Italian automaker is now claiming the new Giulia sedan will come equipped with self-driving technology. The system will allow drivers to travel at highway speeds nearly input-free, much like the system used in the Tesla Model S. It’s an interesting move from a company whose reputation in the US at least is based on elemental, simple motoring, not necessarily technological innovation. Also, Alfas in North America are fighting against a perception of quirkiness, if not outright unreliability, so a high-tech approach with a new sports sedan is a bold task. Either way, we’re looking forward to the undeniably sexy Giulia’s super-sexy launch, still slated for later this year.