---
title: "Merge Now Episode #9: Mike Granoff of Maniv Mobility"
description: "The managing director of one of the leading mobility technology investment funds, Maniv Mobility, reflects on the road to becoming a $100m powerhouse."
date: "2019-07-17"
modified: "2019-07-17"
authors:
  - name: "Edward Niedermeyer"
    job_title: "Senior Editor, Mobility Technology"
    link: "https://www.thedrive.com/authors/edward-niedermeyer"
url: "https://www.thedrive.com/tech/29041/merge-now-episode-9-mike-granoff-of-maniv-mobility"
categories:
  - "News"
---

# Merge Now Episode #9: Mike Granoff of Maniv Mobility

![](<https://www.thedrive.com/wp-content/uploads/images-by-url-td/content/2019/05/MergeNow2560x1440.png>)
*\<em\>www.thedrive.com</em>*

I was covering the traditional auto industry when I first met Mike Granoff of Maniv Mobility, and looking back I realize that he was the person who introduced me to the way of thinking about cars and mobility that has grown into my obsession with "mobility technology." At the time Mike was working on one of the most far-sighted (though ultimately ill-fated) companies in the space, Project Better Place, which showed me how dramatically cars could be reimagined. It also made me obsessed with battery swap technology, which is what ultimately sucked me into a multi-year Tesla obsession that produced [my upcoming book](<https://www.amazon.com/Ludicrous-Unvarnished-Story-Tesla-Motors/dp/1948836122?tag=drive09e6-20>).

https://w.soundcloud.com/player/?url=https%3A%2F%2Fsoundcloud.com%2Fuser-155427377%2Fepisode-9-mike-granoff-of

Today Mike's unique ability to envision better ways of getting around has made him one of the top investors in what we now call mobility tech. His fund, Maniv Mobiliity, is among the most well-connected and most-respected in the sector, and serves as an advance scout for many other investors in the space. On this week's Merge Now, Mike reflects on his early efforts to rethink mobility and how they evolved into a venture capital powerhouse that just closed a $100 million fund dedicated to investing in the future of mobility.

## Author
The former Editor-in-Chief of The Truth About Cars, Ed has contributed to BloombergView, The New York Times, Wall Street Journal, and other outlets. He co-hosts The Autonocast, one of the most-followed podcasts on autonomous and advanced mobility tech. His book "Ludicrous: The Unvarnished Story of Tesla Motors" will be published by BenBella Books in 2019.

### Author social links  
[Twitter](<https://twitter.com/Tweetermeyer>)