Volvo XC40 Image Pops Up on Instagram Early
The Volvo Germany website accidentally put up a pretty official looking photo that's since been deleted.
What appears to be an accidental leak from Volvo Germany gives us a peek at the back of the production version of the upcoming XC40 compact crossover. We’ve seen a concept of the future crossover, but the production model is still under wraps. Instagram page volvo.lov has taken some of the mystery out of the XC40.
So, it sounds like the German Volvo Cars website accidentally put up this picture and promptly removed it, but not before someone managed to catch it. Judging by this vague glimpse, the XC40 doesn’t look much different than the bigger XC60. It has the tall, corporate taillights that will make it right at home in the Volvo lineup.
Speaking of which, just last week Volvo came out with a press release about the XC40 that made it sound like it will be marketed towards young hipsters. Volvo design boss Thomas Ingenlath predicted that “XC40 drivers are interested in fashion, design and popular culture, and often live in large, vibrant cities. They want a car that reflects their personality. The XC40 is that car.”
Goofy ad copy aside, we’re expecting the Volvo XC40 to be a nice crossover entry point into the Volvo brand. They’ve always been big on building safe family vehicles and with people going crazy for crossovers these days, it’s important for Volvo to get the XC40 right. With its excellent new offerings over the past few years, we’d be surprised if Volvo missed the mark on this one.
- RELATEDThe Volvo XC40 Will Seemingly Be a Crossover Made for HipstersThe Swedish carmaker takes aim at a younger, more fashionable clientele.READ NOW
- RELATEDVolvo XC40 Set To Debut Later in 2017Volvo's contribution to the CUV market is coming in hot.READ NOW
- RELATEDThe 2017 Volvo V90 Cross Country Review: A Wagon Done RightA proper wagon in a world of SUVs and crossovers.READ NOW
- RELATEDCan the Volvo XC60 Redeem the Luxury Crossover?This (Chinese-owned) Swedish SUV is a smart and sexy argument that bigger might be better.READ NOW
- RELATEDVolvo May Ditch Diesels, Switch to Hybrids, Electric CarsVolvo's CEO says the automaker's new generation of diesels could be its last.READ NOW