---
title: "Toyota Prius Le Mans GR Concept Is the Latest Chapter in Its Sporty Evolution"
description: "The newly revealed Toyota Prius 24h Le Mans Centennial GR Edition is the track-ready Prius you didn't know you needed."
date: "2023-06-06"
modified: "2023-06-06"
authors:
  - name: "Nico DeMattia"
    job_title: "Contributing Writer"
    link: "https://www.thedrive.com/authors/nico-demattia"
url: "https://www.thedrive.com/news/toyota-prius-le-mans-gr-concept-is-the-latest-chapter-in-its-sporty-evolution"
categories:
  - "News"
  - "News by Brand"
  - "Toyota News"
tags:
  - "hybrid"
  - "Prius"
  - "Toyota"
---

# Toyota Prius Le Mans GR Concept Is the Latest Chapter in Its Sporty Evolution

![](<https://www.thedrive.com/wp-content/uploads/2023/06/06/20230606_01_01_s.jpg>)

When you think of the 24 Hours of Le Mans, do you think of the [Toyota Prius](<https://www.thedrive.com/car-reviews/2023-toyota-prius-prime-first-drive-review-specs-price-options-impressions>)? Small, economical, hybrid hatchbacks aren't typically Le Mans material. However, to celebrate the 100th anniversary of the fabled race and Toyota's recent success in it, the Japanese automaker unveiled the all-new [Toyota](<https://www.thedrive.com/category/toyota-news>) Prius 24h Le Mans Centennial GT Edition.

The Toyota Prius 24h Le Mans Centennial GR Edition (Toyota needs to come up with a shorter name for that) is the angriest-looking Prius I've ever seen. It's based on the new fifth-generation model and it keeps the same powertrain as the road car. However, its body, aero, wheels, and even suspension were all upgraded with track-ready components, giving us a taste of what a proper [GR Prius](<https://www.thedrive.com/news/hear-me-out-a-toyota-gr-prius-prime-performance-hybrid>) would look like.

![](<https://www.thedrive.com/wp-content/uploads/2023/06/06/20230606_01_03_s.jpg>)

![](<https://www.thedrive.com/wp-content/uploads/2023/06/06/20230606_01_04_s.jpg>)

![](<https://www.thedrive.com/wp-content/uploads/2023/06/06/20230606_01_05_s.jpg>)

![](<https://www.thedrive.com/wp-content/uploads/2023/06/06/20230606_01_06_s.jpg>)

According to Toyota, the aggressive looks of this Le Mans-style Prius concept are inspired by the Toyota GR010 HYBRID World Endurance Championship racer. So it gets a front lip spoiler, a carbon fiber hood, canards, side skirts, and a big rear wing. In the new front bumper, there are a pair of built-in fog lights for additional nighttime visibility, each of which is made up of four individual square LEDs. In addition to the aero, the Prius GR Edition has a wider wheel track, lowered suspension, and lightweight Rays wheels.

The Prius GR Edition was unveiled at the "Japan.Endless.Discovery" exhibit ahead of this weekend's 24 Hours of Le Mans. The exhibit is being held by the Japan National Tourism Organization (JNTO), Toyota Gazoo Racing (TGR), and Mazda. While there's no official word on whether Toyota will put a GR Prius into production, Toyota did say that more GR models were coming. While I never thought a higher-performance Prius was something the world needed, this special edition concept has me convinced.

![](<https://www.thedrive.com/wp-content/uploads/2023/06/06/20230606_01_09_s.jpg>)

![](<https://www.thedrive.com/wp-content/uploads/2023/06/06/20230606_01_10_s.jpg>)

![](<https://www.thedrive.com/wp-content/uploads/2023/06/06/20230606_01_12_s.jpg>)

![](<https://www.thedrive.com/wp-content/uploads/2023/06/06/20230606_01_14_s.jpg>)

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## Author
Nico is a writer and reviewer from New Jersey who probably thinks he’s a lot funnier than he actually is. His love of cars began when he was just a kid playing Gran Turismo 3, grinding out enough race wins with a Mazda Miata to save up for an in-game RUF 911. That passion for small, lightweight sports cars drove his desire to learn more about the industry, get his hands on as many cars as he could, and bring those experiences to life on the page. He cut his teeth writing about BMWs, Volkswagens, and Audis, mostly, and has owned far too many of each. He’s on his fourth 3 Series sedan, but all of his old, cheap German cars have forced him to learn more about car maintenance than his mechanical capability can handle. Too many late nights have been spent scrambling to get a car running by morning so he could get to work. For some reason, he never seems to learn that old Bimmers probably aren’t the best daily drivers. But he loves more than just old German cars. He’ll gladly drive and discuss anything with four (or even three) wheels. Cars aren’t his only passions, though. Nico is also a big nerd and loves movies, video games, comic books, and cares far too much about the New York Giants. So don’t be surprised if you see football references or dumb, obscure movie quotes in any of his car reviews.

### Author social links  
[Instagram](<https://www.instagram.com/ndemattia/>)  
[LinkedIn](<https://www.linkedin.com/in/nico-demattia-90885540/>)