---
title: "Mazda Shuffles Big SUV Lineup to Get Sales Back on Track: TDS"
date: "2026-10-27"
modified: "2026-10-27"
authors:
  - name: "Adam Ismail"
    job_title: "Senior Editor"
    link: "https://www.thedrive.com/authors/adam-ismail.md"
url: "https://www.thedrive.com/news/mazda-shuffles-big-suv-lineup-to-get-sales-back-on-track-tds"
categories:
  - "News"
  - "The Downshift"
tags:
  - "CX-90"
  - "mazda"
  - "suv/crossover"
---

# Mazda Shuffles Big SUV Lineup to Get Sales Back on Track: TDS

![Mazda CX-90](<https://www.thedrive.com/wp-content/uploads/2026/10/2024-Mazda-CX-90-04-Original.jpg>)
*\<em\>Mazda\</em\>*

Hello and welcome to [The Downshift](<https://www.thedrive.com/category/the-downshift>), a daily sweep of the morning’s top headlines from the auto industry and car culture, curated by *The Drive’s* editorial team. Each story gets a short summary and a link to the original source if you want to dive deeper.

Here’s what’s cooking on Tuesday, October 27, 2026:

🚙 Mazda's big SUVs, made specifically for North America, have struggled as of late. Part of the company's attempt to turn that around is consolidating the two-row CX-70 and three-row CX-90—which are really the same vehicle anyway, seating aside—into one model line. For 2027, the CX-90 will be offered with both configurations, though the least expensive remains the three-row version at $41,345 including shipping. The CX-70, despite its smaller capacity, was actually a few grand *more* expensive than the CX-90, and that's not changing in essence. *\[[Automotive News](<https://www.autonews.com/mazda/an-mazda-cx70-end-cx-90-expands-1027/>)\]*

📈 Although Porsche's global deliveries fell 16% over the first nine months of the year, its operating margin improved by 7%, indicating that it's pulling more money from every sale. In response, shares of the sportscar maker improved 4% in Germany on Tuesday. *\[[Bloomberg](<https://www.bloomberg.com/news/articles/2026-10-27/porsche-profit-holds-firm-as-911-cushions-sales-slump>)\]*

🧑‍⚖️ A California judge has again denied Volkswagen of America and Scout Motors' motion to dismiss a lawsuit brought to them by state dealers over the new electric SUV brand's direct-sales model. *\[[Automotive News](<https://www.autonews.com/volkswagen/scout/an-california-dealer-association-scout-lawsuit-1026/>)\]*

🐘 A person supposedly familiar with Audi's decision to announce a new U.S. plant at a political rally alongside President Donald Trump last weekend said that the automaker's "management board had cleared an exception to the company's code of conduct before \[CEO Gernot\] Döllner's appearance." It's understood that Volkswagen mandates political neutrality immediately before elections. *\[[Reuters](<https://www.reuters.com/business/autos-transportation/audi-ceos-appearance-trump-rally-was-deeply-embarrassing-ig-metall-head-says-2026-10-26/>)\]*

📱 In other Volkswagen universe news, the company is reportedly considering replacing its own software architecture in European products with one it developed for China, in partnership with Xpeng. It's estimated that such consolidation could save the company between $4.5 billion and $5.5 billion, which kind of makes you wonder why it didn't just do that in the first place. *\[Manager Magazin via [Motor1](<https://www.motor1.com/news/813348/vw-report-chinese-software-european-cars/>)\]*

🍁 Chinese automaker Chery is seriously weighing its options for a Canadian plant, with VP Guibing Zhang saying in an interview, "Even without the American market, Canada is a market that is worth having a factory for manufacturing. We are looking for the suitable opportunity and communicating on the possible formats." *\[[Bloomberg](<https://www.bloomberg.com/news/articles/2026-10-23/chery-eyes-canada-production-as-chinese-carmakers-circle-the-us?srnd=phx-hyperdrive>)\]*

🔧 You know recalls are becoming too common when even Koenigsegg announces that all seven CC850s registered in the U.S. need attention because their electronic parking brakes might not stay stuck. *\[[Autoblog](<https://www.autoblog.com/news/all-koenigsegg-cc850s-in-america-recalled-after-one-rolled-away>)\]*

*Got a news tip or feedback for TDS? Reach out to tips@thedrive.com*

## Author
Adam is a Senior Editor at The Drive, concentrating on curating and developing the site's slate of daily journalism, from initial pitch to final copy edit. When he's not at his desk researching leads and working with writers, he's testing vehicles or reviewing racing games, new and old. He joined The Drive in 2023, following seven years of covering consumer technology and cars. A car lover and gamer since his earliest memories, Adam came to know the automotive world through video games. First it was Daytona USA, Sega Rally, and Ridge Racer; then came Need For Speed, which inspired an encyclopedic knowledge of '90s supercars, and, of course, Gran Turismo. If not for them, he'd assuredly be doing something else right now. Adam is based in the suburbs outside Philly, where there are ample roads for his hot hatch to stretch its legs. In his car, he's probably listening to indie rock, drum and bass, or Yankees baseball.

### Author social links  
[Bluesky](<https://bsky.app/profile/aismail.bsky.social>)  
[Instagram](<https://www.instagram.com/pioneerspine/>)  
[LinkedIn](<https://www.linkedin.com/in/aismail1/>)

## More

- [2024 Mazda CX-90 Review: The 3-Row SUV for Parents Who Enjoy Driving](<https://www.thedrive.com/car-reviews/2024-mazda-cx-90-review-the-3-row-suv-for-parents-who-enjoy-driving.md>)
- [2024 Mazda CX-90 First Drive Review: The Family SUV With Plenty of Hustle](<https://www.thedrive.com/car-reviews/2024-mazda-cx-90-first-drive-review-specs-price-options-impressions.md>)
- [2024 Mazda CX-90 Pros and Cons: Affordable Athletic Luxury for the Whole Family](<https://www.thedrive.com/car-reviews/2024-mazda-cx-90-review-pros-cons.md>)
- [Mazda Is Doing Better Than Ever in the US Thanks to ICE SUVs](<https://www.thedrive.com/news/mazda-is-doing-better-than-ever-in-the-us-thanks-to-ice-suvs.md>)
- [2025 Mazda CX-90 Review: Quietly Punching Above Honda and Toyota](<https://www.thedrive.com/car-reviews/2025-mazda-cx-90-review-quietly-punching-above-honda-and-toyota.md>)
- [2024 Mazda CX-90’s New Turbo Inline-6 Will Make 340 HP](<https://www.thedrive.com/news/2024-mazda-cx-90s-new-turbo-inline-6-will-make-340-hp.md>)
- [2026 Mazda CX-90 Plug-In Hybrid Review: Finally Ready for Prime Time](<https://www.thedrive.com/car-reviews/2026-mazda-cx-90-plug-in-hybrid-review.md>)
- [2024 Mazda CX-90 PHEV: Will It Dog?](<https://www.thedrive.com/car-reviews/2024-mazda-cx-90-phev-will-it-dog.md>)
