--- title: "Fordโ€™s Chasing F-150 Sales With Low-Credit Consumers: TDS" date: "2025-09-25" modified: "2025-09-25" authors: - name: "Joel Feder" job_title: "Director of Content and Product" link: "https://www.thedrive.com/authors/joel-feder" url: "https://www.thedrive.com/news/fords-chasing-f-150-sales-with-low-credit-consumers-tds" categories: - "News" - "The Downshift" --- # Fordโ€™s Chasing F-150 Sales With Low-Credit Consumers: TDS ![Ford F-150 Lightning]() *\Ford\* Good morning and welcome to *The Downshift*, or *TDS* for short. Tight, light, and right, *TDS* grabs the latest automotive news from around the world and places it all in one place. Stories are summarized in a single (sometimes long) sentence accompanied by a link for those looking to go deeper. It's early and the first two cups of coffee are gone here in Leipzig, Germany, so let's get into it. ๐Ÿš˜ What Iโ€™m driving: Nothing, today, but I'll be taking a ride in a (presumably) camouflaged prototype with some engineers and will report back on that next week. ๐Ÿฆ Ford's courting buyers with the weakest acceptable or even shakier credit ratings with lower interest rates in a[ race to sell more F-150s]() before the end of the quarter, but while the unusual end-of-quarter sales promotion addresses affordability for shoppers with weak credit, it also could put them in a risky position if the job market turns. ๐Ÿš™ The founder and CEO of Koenigsegg is thinking about [adding an affordable sports car]() to the supercar manufacturer's lineup. ๐Ÿš— The CEO of McLaren confirmed the automaker's working on a [vehicle with more than two seats](). ๐Ÿ’ธ Audi said the [gas-powered 2026 A6 will cost]() $65,395 including a $1,295 destination charge. ๐ŸŽ๏ธ A Toyota executive said "is it desirable? I think in time it will be," regarding hybrid sports cars giving the clearest confirmation yet [GR-badged hybrid sports cars are en route](). ๐ŸŸก Subaru added [BRZ and WRX Series.Yellow special editions]() to the 2026 lineup with only 350 units of each set to be produced. ๐ŸŽŠ The National Corvette Museum just [hosted its 20,000th Corvette VIP Delivery Experience](), which costs $1,495. *Have feedback on the formatting of TDS? Send us a note: tips@thedrive.com* ## Author Overseeing what you see, read, touch, hear, and interact with from the vast lakes of Minnesota, Joel Feder shapes how The Drive looks and operates as the head of content and product initiatives. On a daily basis, Joel leads the newsroom and editorial staff playing point on both short-term coverage and long-term strategic plans. His mission is to help ensure The Drive shapes the future of automotive media by helping the team execute original reporting, breaking news, and exclusive opportunities. Regarded as an industry insider and recognized by colleagues, fellow journalists, and manufacturers as a point-person and leader in the industry, Joel owns and runs the largest automotive professionals group on Facebook in an effort to serve and help others. Joel serves as a juror for the World Car Awards. In addition, he is the board chair and chair of the governance and nominating committee for Move Forward MN, a local non-profit that helps at-risk youth with barrier-free mental health and housing services. While youโ€™re reading this heโ€™s either on his computer or iPhone chasing the latest news or drafting a story. ### Author social links [Instagram]() [LinkedIn]() [Bluesky]() [Email]()