---
title: "Jaguar I-Pace Concept to Debut at Geneva Motor Show in Photon Red"
description: "Ditching the sterile, futuristic-looking silver that cloaked the original concept, Jag's injecting some passion into its Geneva unveiling."
date: "2017-03-02"
modified: "2017-03-02"
authors:
  - name: "Christian Gilbertsen"
    job_title: "Native Projects Editor"
    link: "https://www.thedrive.com/authors/christian-gilbertsen"
url: "https://www.thedrive.com/news/8042/jaguar-i-pace-concept-to-debut-at-geneva-motor-show-in-photon-red"
categories:
  - "Jaguar News"
  - "News"
  - "News by Brand"
tags:
  - "concept car"
  - "Electric Vehicle"
  - "Geneva Motor Show"
  - "I-Pace"
  - "Jaguar"
  - "suv/crossover"
---

# Jaguar I-Pace Concept to Debut at Geneva Motor Show in Photon Red

![](<https://www.thedrive.com/wp-content/uploads/images-by-url-td/content/2017/03/jagipaceconceptphotonred01031701-2.jpg>)
*\<em\>www.thedrive.com</em>*

Following the initial debut of the I-Pace concept at the Los Angeles Auto Show late last year, Jaguar will bring the newest iteration of its all-electric SUV to the Geneva Motor Show this month—but this time, it will be dressed in red. Photon red, to be exact, according to [Jaguar](<https://newsroom.jaguarlandrover.com/news/2017/03/jaguar-i-pace-concept-photon-red>).

The I-Pace, which is expected to go on sale next year, is a five-seat SUV that marks Jaguar's first foray in all-electric production cars. Despite the new direction, the I-Pace's performance figures are impressive. Two motors—one in front and one in the rear—create a combined output of just under 400 hp and 516 lb-ft of torque, which help motivate the five-seat SUV to 60 mph in around 4 seconds. These numbers may not scare Tesla and its falcon-winged Model X, but the I-Pace's purported range of 310 miles and estimated price of around $45,000 just might.

Ditching the sleek but underwhelming silver paint found on the original concept, Jaguar's Photon Red I-Pace will be on display soon in Geneva in the following weeks. What do you prefer? The robot-like silver on the concept, or the bordering-on Italian Photon Red? Let us know in the comments below.

![message-editor%2F1488485436292-jagipaceconceptphotonred01031703.jpg](<https://www.thedrive.com/wp-content/uploads/message-editor/1488485436292-jagipaceconceptphotonred01031703.jpg>)

![message-editor%2F1488485444905-jagipaceconceptphotonred01031702.jpg](<https://www.thedrive.com/wp-content/uploads/message-editor/1488485444905-jagipaceconceptphotonred01031702.jpg>)

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