---
title: "$71K Ford F-150 Lightning Flash Targets Value-Minded Buyers With Longer Range, More Tech"
description: "The new Ford F-150 Lightning Flash adds a heat pump and higher-trim features to try and lure in more potential EV truck buyers."
date: "2023-10-03"
modified: "2023-10-03"
authors:
  - name: "Peter Holderith"
    job_title: "Contributor"
    link: "https://www.thedrive.com/authors/peter-holderith"
url: "https://www.thedrive.com/news/71k-ford-f-150-lightning-flash-targets-value-minded-buyers-with-longer-range-more-tech"
categories:
  - "Ford News"
  - "News"
  - "News by Brand"
tags:
  - "Electric Vehicle"
  - "F-150 Lightning"
  - "Ford"
  - "pickup"
---

# $71K Ford F-150 Lightning Flash Targets Value-Minded Buyers With Longer Range, More Tech

![](<https://www.thedrive.com/wp-content/uploads/2023/10/03/f-150-lightning-flash-trim-lead.jpg>)
*\<em\>Ford\</em\>*

Full-size [electric](<https://www.thedrive.com/category/electric-vehicles>) [trucks](<https://www.thedrive.com/category/trucks>) are appealing and mostly [capable](<https://www.thedrive.com/car-reviews/2024-chevrolet-silverado-ev-wt-review-specs-price-options-impressions>), but the [sticker shock](<https://www.thedrive.com/news/2023-ford-f-150-lightning-base-price-jumps-again-now-20k-over-launch>) is a lot for the general public. Ford appears to be aware of this, and as such it's introduced a fresh new trim of the [F-150 Lighting](<https://www.thedrive.com/car-reviews/2022-ford-f-150-lightning-review-a-plug-and-play-ev-that-wont-replace-gas-trucks-just-yet>): The Flash. Its price is still high—$71,990 including destination but before any federal tax credits—but now with a heat pump, 320 miles of range, and a smattering of higher-end technology, the Blue Oval hopes it will attract buyers with a more value-packed EV.

![](<https://www.thedrive.com/wp-content/uploads/2023/10/03/f-150-lightning-flash-trim-inline-G.jpg>)
**Ford**

Currently, the Lightning is offered in four trims, from [Pro](<https://www.thedrive.com/news/2023-ford-f-150-lightning-pro-starts-at-53769-after-major-price-hike>) to [Platinum](<https://www.thedrive.com/news/43731/2022-ford-f-150-lightning-platinum-starts-at-92569>). The base trucks get 240 miles of EPA-estimated range for $49,995. The XLT gets access to the larger extended-range battery pack, which offers 320 miles albeit without any options, and costs $$71,990 mildly equipped. The Flash is effectively a more appealing XLT, offering more stuff as a base truck along with the superior endurance of the 131 kWh extended-range pack.

Beyond the new heat pump which will aid in keeping range more stable in varying climates, the Flash gets the larger 15.5-inch touchscreen which is currently only available on the Lariat and Platinum trims. An eight-speaker sound system and wireless charging are also thrown in to sweeten the deal, as well as the Tow Technology Package and a multi-function tailgate with a step and a work surface.

![](<https://www.thedrive.com/wp-content/uploads/2023/10/03/f-150-lightning-flash-trim-inline-A.jpg>)

![](<https://www.thedrive.com/wp-content/uploads/2023/10/03/f-150-lightning-flash-trim-inline-B.jpg>)

![](<https://www.thedrive.com/wp-content/uploads/2023/10/03/f-150-lightning-flash-trim-inline-C.jpg>)

![](<https://www.thedrive.com/wp-content/uploads/2023/10/03/f-150-lightning-flash-trim-inline-D.jpg>)

You can think of the Flash as marking something of a small reset in F-150 Lightning production and sales. The heat pump in particular is a big step. Automakers are beginning to realize that EVs are a hard sell without them. They stabilize range estimates and relatively inefficient EVs like the Lightning suffer in cold climates without them, as many owners have discovered [especially while towing](<https://www.thedrive.com/trucks/real-world-towing-test-shows-how-a-ford-f-150-lightning-handles-9600-lbs-in-the-rockies>).

It's unclear if the Flash will arrive as a 2024 or 2025 model-year truck, but orders will open online in early 2024.

![](<https://www.thedrive.com/wp-content/uploads/2023/10/03/f-150-lightning-flash-trim-inline-E.jpg>)

![](<https://www.thedrive.com/wp-content/uploads/2023/10/03/f-150-lightning-flash-trim-inline-F.jpg>)

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## Author
Peter Holderith is a former staff writer for The Drive. He enjoys covering the regular news cycle, writing reviews, and hunting down long features on obscure pieces of automotive history.

### Author social links  
[LinkedIn](<https://www.linkedin.com/in/peter-h-5ba447192/>)  
[Twitter](<https://twitter.com/_baldtires>)