---
title: "The Grand Tour Is Leaving Crashed Priuses Around The World"
description: "The perfect promotion ramps up ahead of the show’s debut on Friday."
date: "2016-11-15"
modified: "2016-11-15"
authors:
  - name: "Sean Evans"
    job_title: "Entertainment Editor"
    link: "https://www.thedrive.com/authors/sean-evans"
url: "https://www.thedrive.com/news/6028/the-grand-tour-is-leaving-crashed-priuses-around-the-world"
categories:
  - "Car Tech"
  - "Electric Vehicles"
  - "News"
  - "News by Brand"
  - "Toyota News"
tags:
  - "A-List"
  - "The Grand Tour"
  - "TV"
---

# The Grand Tour Is Leaving Crashed Priuses Around The World

![](<https://www.thedrive.com/wp-content/uploads/images-by-url-td/content/archive-images/tg_trio_grand_tour_heroi.jpeg>)
*\<em\>www.thedrive.com</em>*

Amazon has spared no expense when it comes to promoting *The Grand Tour*, which debuts on Prime this Friday, November 18th. The studio bought at least three Toyota Prius hybrids, smashed and crashed them, leaving the wrecked remains in London, Berlin and Los Angeles.

Commuters passing through Kings Cross in England got a bit of a shock when they happened across a *Grand Tour*-branded Prius smushed up against a mailbox. The number plate on that white hybrid? “M4Y.”

https://twitter.com/_/status/798436431563804672

Meanwhile, in Hackescher Markt in Berlin, Germany, a red Prius was embedded in the pavement, in front of a banner with “#TheGrandTour” printed on it. That car’s license plate reads “H4MMOND.”

https://twitter.com/_/status/798463518794219520

And in Los Angeles, smack in the middle of Hollywood Boulevard, a blue Prius has been shoved into the sidewalk. No one's confirmed that plate, but presumably it’s “CL4RKSON.”

https://twitter.com/_/status/798575065503674368

The genius stunt likely comes directly from Jeremy Clarkson, James May and Richard Hammond, who have been vocal opponents of the eco-conscious hybrids in the past. While the Los Angeles spotter mentions that *The Grand Tour* was “mucking things up on my way to work,” the trio would actually like to do the opposite. [They’ve lent their voices to Waze](<https://twitter.com/thegrandtour/status/798241239497842688?ref_src=twsrc%5Etfw>), so now you can listen to them argue about which way you’re supposed to go.

Bless this full-on marketing blitz. Friday can’t come soon enough.

## Author
A former entertainment columnist for the *New York Daily News*, Sean has contributed to a host of publications including *Conde Nast Traveler*, *Gawker Media*, *Sports Illustrated*, *Entertainment Weekly*, *Fast Company*, *New York Magazine* and more.

### Author social links  
[Instagram](<https://instagram.com/AngryInParadise>)  
[Twitter](<https://twitter.com/AngryInParadise>)