---
title: "How Much Might the Ford Ranger Raptor Cost in the U.S.?"
description: "We think the Ranger Raptor is coming to the States, so we want to be prepared."
date: "2018-04-11"
modified: "2018-04-11"
authors:
  - name: "James Gilboy"
    job_title: "Contributing Writer"
    link: "https://www.thedrive.com/authors/james-gilboy"
url: "https://www.thedrive.com/news/20020/how-much-might-the-ford-ranger-raptor-cost-in-the-u-s"
categories:
  - "Ford News"
  - "News"
  - "News by Brand"
  - "Trucks"
tags:
  - "Ford"
  - "Off-Road"
  - "pickup"
  - "pickup trucks"
  - "Ranger"
  - "Ranger Raptor"
  - "Rumor"
  - "trucks"
---

# How Much Might the Ford Ranger Raptor Cost in the U.S.?

![](<https://www.thedrive.com/wp-content/uploads/images-by-url-td/content/2018/02/raptor-stills_outdoor_3__print-e1518024495553.jpg>)
*\<em\>www.thedrive.com\</em\>*

Ford has not officially stated that the Ranger Raptor is coming to the United States, but spokespersons for the blue oval have hinted of an America-bound model to *The Drive* on multiple occasions such as [on the date of the vehicle's announcement](<https://www.thedrive.com/new-cars/18304/the-ford-ranger-raptor-is-real-but-is-it-coming-to-america>). Days later, Ford even discussed [American market powertrain options](<https://www.thedrive.com/news/18375/ford-ranger-raptor-should-have-gas-power-in-u-s-ford-boss-says>), suggesting that the Ranger Raptor's U.S. reveal is a matter of *when* not *if*.

As for how much it will might cost when it arrives stateside, pricing for the pint-sized pre-runner in its launch market of Australia was unveiled Monday, with Aussie publication [*News*](<https://www.news.com.au/technology/innovation/motoring/motoring-news/ford-ranger-raptor-pricing-confirmed-74990-makes-it-our-most-expensive-ute-for-now/news-story/d9ae32ff9635d0aa6a844437c8aa87d5>) breaking the official price: 74,990 Australian dollars ($58,204). For reference, *[Cars Guide](<https://www.carsguide.com.au/ford/ranger/price/2018>)* reports that the retail pricing for the Ford Ranger starts at AU$27,390 ($21,259).

Lack of F-150 availability in Australia may justify Ford's extreme price for the Ranger Raptor, but with its larger sibling available in the U.S., the Ranger Raptor will need to undercut the F-150 Raptor to compete. Retail pricing for the 2018 F-150 starts at $27,705 and the Raptor starts at $50,115, which is approximately 1.81 times the base F-150's price. If that same 1.81 multiplier is applied to the Ranger's estimated entry cost of $21,259, the result places Ranger Raptor pricing roughly in the upper thirties (fluctuating with exchange rates). No import tariffs need be accounted for because the 2019 Ranger would be made in Michigan.

This price window also sheds light on pricing for the [as-of-yet hypothetical Bronco Raptor](<https://www.thedrive.com/news/18485/could-ford-be-planning-a-bronco-raptor>), with some speculating that the new Bronco could be derived from the Ranger-based Everest SUV. Should the Bronco indeed use the Ranger's underpinnings, we may have some idea how the Bronco will handle before it arrives on the market in the 2020 model year.

Ford declined to comment on *The Drive*'s pricing estimates for the truck. With Ford's North America Vehicle Communications Manager, Michael Levine, reiterating promises of "more to share about Ranger Raptor at a later date," the only way to get our math checked is by waiting for Ford itself to speak up.

## Author
James is a former staff writer for The Drive. He has changed the conversation around electrification, debunked misinformation online, and become a prominent hunter of what he calls "automotive cryptids."

### Author social links  
[Instagram](<https://instagram.com/jamesgilboy>)