---
title: "8-ttle Zone: The Drive and Blipshift Celebrate the BMW 850i"
description: "The BMW 850i is one of the raddest rides around. Now you can get it on a shirt—or a poster!"
date: "2021-10-22"
modified: "2021-10-22"
authors:
  - name: "Patrick George"
    job_title: "Contributor"
    link: "https://www.thedrive.com/authors/patrick-george"
url: "https://www.thedrive.com/deals/42835/8-ttle-zone-the-drive-and-blipshift-celebrate-the-bmw-850i"
categories:
  - "Deals"
  - "News"
tags:
  - "BMW"
---

# 8-ttle Zone: The Drive and Blipshift Celebrate the BMW 850i

![](<https://www.thedrive.com/wp-content/uploads/images-by-url-td/content/2021/10/top1.jpg>)
*\<em\>www.thedrive.com</em>*

Calling all pre-1990s recession oligarchs! Your chariot has arrived. Or at least, its t-shirt has. And snagging one of these will be cheaper than owning an Autobahn cruiser with two ECUs to go with its 12-cylinder engine.

Your favorite car website (us, *The Drive*) has teamed up yet again with your favorite car-themed apparel store ([Blipshift](<https://www.blipshift.com/collections/the-drive>)), and this time we're celebrating the raddest company car around: our own left-hand-drive, Japanese-market [1990 BMW 850i](<https://www.thedrive.com/news/42720/1990-bmw-850i-meet-the-drives-project-radwood>). The same ride our man Mike Spinelli is taking to [RADwood at the Greenwich Concours d'Elegance](<https://www.radwood.com/radwood-at-greenwich>) this weekend.

![message-editor%2F1634845735203-8ttlezone\_shirt\_sq\_orangebg.png](<https://www.thedrive.com/wp-content/uploads/content-b/message-editor/1634845735203-8ttlezone_shirt_sq_orangebg.png>)
**The Drive**

This latest design celebrates the V12-powered BMW E31 coupe that's been our company car for a hot minute now. But thanks to various pandemic-related delays, #Project850i hasn't seen a ton of action—until now. Mike assures us it's in mostly fighting shape, and ready for its retro-concours debut this weekend.

The 850i remains one [of BMW's most opulent and excessive GT cars](<https://www.thedrive.com/news/42720/1990-bmw-850i-meet-the-drives-project-radwood>), serving as the flagship of the entire company through much of the 1990s and taking what used to be the 6 Series coupe to an entirely new level. But while it was dogged by slow sales, a massive price tag, and a good degree of mechanical complexity, it remains iconic today—and a blast to cruise in. So even if you don't own one, you can throw your support behind it with the new 8-ttle Zone design from Blipshift.

And because we here at *The Drive* believe in freedom, you have lots of choices: Men’s fitted tee ($20), men’s heavy-duty tee ($22), men’s premium tri-blend tee ($25), men’s long sleeve ($25), hoodie ($40), women’s tee ($20), women’s tank ($20), youth tee ($20), and poster ($27).

[It's on sale today](<https://www.blipshift.com/products/8-ttle-zone>) through Sunday, Oct. 31, so get it while you can, or your life will be sadder than a BMW tech who gets one of these dropped off at their shop on a Friday evening. Until then, we'll see you in Greenwich on Saturday!

*Got a tip? Email us at tips@thedrive.com.*

## Author
Patrick George was the Editorial Director of Recurrent Ventures’ automotive and military websites prior to leaving the company full-time in 2022. He oversaw the news and commerce editorial teams for The Drive, Task & Purpose, The War Zone and Car Bibles.

### Author social links  
[LinkedIn](<https://www.linkedin.com/in/bypatrickgeorge/>)  
[Twitter](<https://twitter.com/bypatrickgeorge>)