---
title: "Jeep to Sell All-New Compass Alongside Old One at First"
description: "In a bit of a strange move, it appears that Jeep will sell both the new and old Compasses alongside each other as 2017 models, and other than labeling the new one as, well, \"new\" in marketing materials, they're going to let customers figure out the difference by looking at them side-by-side on the lot this spring."
date: "2017-03-21"
modified: "2017-03-21"
authors:
  - name: "Kyle Cheromcha"
    job_title: "Editor-in-Chief"
    link: "https://www.thedrive.com/authors/kyle-cheromcha"
url: "https://www.thedrive.com/article/8503/jeep-to-sell-all-new-compass-alongside-old-one-at-first"
categories:
  - "News"
tags:
  - "Car sales"
  - "compact"
  - "Compass"
  - "Dealers"
  - "Jeep"
  - "suv/crossover"
---

# Jeep to Sell All-New Compass Alongside Old One at First

![](<https://www.thedrive.com/wp-content/uploads/images-by-url-td/content/2017/03/compass.png>)
*\<em\>www.thedrive.com\</em\>*

Jeep is *very* excited about the new Compass—so much so that the company apparently just can't wait to put the old, unloved model out to pasture before sending the fresh redesign out to its dealers. In a bit of a strange move, it appears that Jeep will sell both the new and old Compasses [alongside each other](<https://www.carsdirect.com/automotive-news/new-2017-jeep-compass-will-have-short-model-year#New_and_Old_Side_By_Side>) as 2017 models, and other than labeling the new one as, well, "new" in marketing materials, they're going to let customers figure out the difference by looking at them side-by-side on the lot this spring.

Fiat-Chrysler has big world domination plans for the humble little Compass. The compact CUV/SUV market is exploding around the world, and Jeep wants the Compass to slot between the Renegade and Cherokee as a sort of Goldilocks product that's just the right size to compete with the massively popular Toyota RAV4 and Honda CR-V, with the added bonus of [some real off-road ability](<https://www.thedrive.com/news/7891/the-all-new-2017-jeep-compass-has-offroad-specs-worthy-of-the-badge>).

Though Compass and Patriot (RIP) sales increased in the U.S. last year, their [combined total fell short](<https://carsalesbase.com/us-sales-2016-compact-suv-segment/>) of both those big-name competitors, as well as the Ford Escape and Nissan Rogue, so Jeep has a lot riding on this - especially considering they killed the better-selling model in the Patriot.

Jeep spokesman Jordan Wasylyk told *Cars Direct* [the decision stems](<https://www.carsdirect.com/automotive-news/new-2017-jeep-compass-will-have-short-model-year#New_and_Old_Side_By_Side>) from the fact that some countries determine model years differently and won't allow a new car to be sold as a 2018 model this early in the year. With such global ambitions, Jeep decided it would be best to keep the labeling consistent and launch the new Compass as a 2017 model worldwide.

And while Jeep would like you to just forget about that nasty old Compass—they've scrubbed all mentions of it from [their website](<https://www.jeep.com/>)—if for some reason you'd like to relive a disappointing rental car experience every day and buy an "old" 2017 Compass, there are some serious deals to be had...[like this 4WD model](<https://www.autotrader.com/cars-for-sale/vehicledetails.xhtml?listingId=435882802&zip=11216&referrer=%2Fcars-for-sale%2Fsearchresults.xhtml%3Fzip%3D11216%26showcaseOwnerId%3D1360700%26startYear%3D1981%26sortBy%3DderivedpriceDESC%26incremental%3Dall%26firstRecord%3D225%26endYear%3D2018%26modelCodeList%3DCOMPASS%26makeCodeList%3DJEEP%26searchRadius%3D300&startYear=1981&numRecords=25&firstRecord=225&endYear=2018&modelCodeList=COMPASS&makeCodeList=JEEP&searchRadius=300&makeCode1=JEEP&modelCode1=COMPASS>) for $8,000 under sticker.

## Author
Overseeing an expert staff of writers and editors from his lair in Los Angeles, Kyle shapes The Drive’s singular approach to covering the automotive industry and car culture. He’s been with the site as a writer since 2017, taking over as editor in 2019. On a daily basis, Kyle is responsible for directing The Drive's editorial news and car review content strategies, setting special coverage priorities, managing complex reporting projects, and ensuring what you read on the page meets our high internal standards for quality and trustworthiness. He is also the executive producer of The Drive's YouTube channel, which was relaunched in February 2024 to great acclaim and has accumulated over 14M new views in its first year back on the scene. He hosts a biweekly series on the channel where he breaks down fascinating and complicated stories from the automotive world.

### Author social links  
[Bluesky](<https://bsky.app/profile/kylecheromcha.bsky.social>)  
[Instagram](<https://www.instagram.com/kylecheromcha>)  
[LinkedIn](<https://www.linkedin.com/in/kyle-cheromcha-1550248a/>)