---
title: "Toyota’s New Prius Prime Commercial is @#$%^&"
description: "More safety than you'll know what to *bleep* with."
date: "2016-11-29"
modified: "2016-11-29"
authors:
  - name: "Caleb Jacobs"
    job_title: "Senior Editor"
    link: "https://www.thedrive.com/authors/caleb-jacobs"
url: "https://www.thedrive.com/article/6223/toyotas-new-prius-prime-commercial-is"
categories:
  - "Car Tech"
  - "Electric Vehicles"
  - "News"
  - "News by Brand"
  - "Toyota News"
tags:
  - "Car Commercial"
  - "compact"
  - "Funny"
  - "Hatchback"
  - "Humor"
  - "hybrid"
  - "Prius"
  - "Prius Prime"
  - "Toyota"
---

# Toyota’s New Prius Prime Commercial is @#$%^&

![](<https://www.thedrive.com/wp-content/uploads/images-by-url-td/content/archive-images/toyota_prius_prime_hero_thumbnail.jpg>)
*\<em\>www.thedrive.com</em>*

https://youtube.com/embed/okYvVNfG11U

Toyota hopes that you like cheesy commercials, because they've released a cluster of them. This snippet promotes the Prius Prime's pre-collision system, but it's hardly objective -- and that's okay. A little bit of humor never hurt anyone. The new bundle of promos join a host of previous features starring famous internet personalities like Rhett and Link, adding a little bit of light-heartedness to the serious and sensible lineup.

Enjoy!

## Author
Caleb Jacobs is The Drive’s senior editor. When he’s not searching for stories or poring over copy, he’s usually driving his dump truck or wishing it was running so he could drive it. He was born and raised in the Missouri Ozarks, and he lives there today with his family.

### Author social links  
[LinkedIn](<https://www.linkedin.com/in/caleb-jacobs-319323119>)  
[Instagram](<https://instagram.com/calebjwords>)  
[Twitter](<https://twitter.com/calebjacobs0611>)