--- title: "Drone Delivers Coffee to Beachgoers on Dubai’s Kite Beach" description: "Costa Coffee in Dubai tested out its delivery drones on Kite Beach, which successfully brought customers their beverages in less than 15 minutes." date: "2017-09-27" modified: "2017-09-27" authors: - name: "Marco Margaritoff" link: "https://www.thedrive.com/authors/marco-margaritoff" url: "https://www.thedrive.com/article/14655/drone-delivers-coffee-to-beachgoers-on-dubais-kite-beach" categories: - "News" tags: - "Aerial" - "Drones" --- # Drone Delivers Coffee to Beachgoers on Dubai’s Kite Beach ![]() *\www.thedrive.com\* We previously reported on the Volocopter's successful test flight in Dubai, in which [the flying taxi safely transported the Crown Prince Sheikh Hamdan bin Mohammed]() for five full minutes. Well, there was another drone-related test flight taking place in Dubai recently, one which delivered coffees instead of Sheikhs. A local company, [Costa coffee]() used beachgoers on Kite Beach in Dubai to test-fly their coffee-delivering drones to customers. [According to *The National*](), a regional United Arab Emirates publication, 82 percent of potential customers said they'd welcome a drone delivering them their food and beverages, as opposed to a friendly face handing them their lattés. Costa used what they're calling a "Drone Drop" service on the Dubai beach, to which local coffees were sent via drone from a nearby Costa coffee location. The baristas prep your drink, load it onto a UAV, and send it along to the drop-spot. We've seen someting like this before, with [the WeinerDrone earlier this summer](), or more similarly, [the beverage delivery drone on an Estonian beach](). Reportedly, this process took a mere 15 minutes, from the placing of an order to successful delivery. Here's what that looked like, courtesy of Costa coffee! https://youtube.com/embed/1S3OiTOemxY "Dubai is known for leading the way with innovative technology and drones are the next frontier for instant delivery," Shemaine Jones, Head of marketing at Costa Coffee UAE, [told *The National*](). Our customers told us they’d love to have their favourite drinks dropped off by drones, so we’re super-excited to have successfully tested this service, enabling beach-goers to enjoy ice-cold beverages without leaving the comfort of their sun loungers." Obviously, this is a fun and impressive marketing stunt, with which the coffee company probably does increase delivery cost efficiency. However, this seems to have been a one-day event—for now. Companies are increasingly using drones to deliver their products directly into customers' hands, and Dubai is becoming a popular place for businesses to test that out. Stay tuned, as we await the next inevitable delivery-drone story coming out of the UAE. ### Author social links [Facebook]() [Instagram]() [Twitter]()